NBA names Kaiser as its first-ever healthcare partner
The National Basketball Association has named Kaiser Permanente as its first-ever healthcare partner, reports Forbes.
Under the multi-year deal, Kaiser will become the Official Health Care Partner of the NBA, WNBA, NBA D-League and USA Basketball. The healthcare provider will serve as a medical expert and consultant for the NBA on health and wellness programming, and the two organizations will develop an annual NBA Health and Wellness Forum, according to the story.
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