Inovalon, Inc., a leading provider of data-driven healthcare solutions, today announced that Greenway Medical Technologies, Inc. has entered into a multi-year engagement that enables Inovalon's advanced healthcare data analytics for payers and providers to leverage Greenway's PrimeSUITE electronic health record (EHR) platform, further enabling improvements in clinical and quality outcomes, and financial performance.

(Logo: http://photos.prnewswire.com/prnh/20120605/MM17779LOGO)

Empowered by the data within its Medical Outcomes Research for Efficiency and Effectiveness Registry (MORE(2) Registry(®)) containing more than 7.5 billion medical events from more than 98 million unique individuals, Inovalon applies advanced analytics to identify and resolve gaps in care, quality, utilization and disease status accuracy, resulting in material improvements to clinical and quality outcomes and financial performance. Through its strategic partnership with Greenway, these capabilities will be interconnected within PrimeSUITE, bringing the power of data and advanced analytics to the point of care, increasing connectivity within the nation's healthcare system and further empowering the achievement of improved clinical outcomes, compliance and efficiency.

"At Inovalon we believe strongly in the benefits of bringing improved data interconnectivity and advanced analytics to the point of care," said Dan Rizzo, Chief Innovation Officer at Inovalon. "We are pleased to be working with Greenway to bring together the power of Greenway PrimeSUITE and Inovalon's data-driven solutions to help both payers and providers succeed in their pursuit of quality and performance-driven healthcare."

The combination of thousands of disease, diagnosis, treatment and care considerations, together with the expanding complexity of regulatory oversight, quality measurement requirements, reimbursement models and healthcare organization structures, has resulted in a significant increase in burden within the healthcare landscape. Today, payers and providers alike must maintain extensive resources and subject matter expertise in an effort to comply, let alone excel, in the current environment. Additionally, in order to substantiate performance and regulatory adherence with such programs as NCQA HEDIS(®) quality performance measurement, the CMS Five-Star Quality Rating program, and other federal and state-based risk score accuracy programs, providers and payers must support extensive medical record review initiatives. Through the integration of analytics and electronic medical record platforms, the integration of Inovalon's toolsets within the Greenway environment decreases the burden for both the payer and the provider while increasing quality outcomes and risk score data accuracy.

"We are dedicated to providing the industry's most powerful, flexible and adaptable electronic health record and practice management tools to support the evolving and unique needs of a wide range of healthcare providers," said Jared Lisenby, Greenway vice president of business development. "The integration of Inovalon's innovative data analytics solutions into PrimeSUITE enables providers and practices to seamlessly manage data exchange and workflow within the medical record and have a more detailed understanding of the patient population to drive improvements."