Greenway and Rose Medical Group Partner to Create Advanced Care Coordination Platform

August 26, 2013, Carrollton, GA — A new, cloud-based care coordination platform developed by Greenway Medical Technologies and Rose Medical Group will deliver advanced continuity-of-care capabilities to Denver-area patients served by Rose Medical Group physicians and HCA HealthONE Rose Medical Center.

The platform will provide a consolidated view of patient data from disparate information systems, providers and payers; a single sign-on patient portal to simplify and promote greater patient engagement throughout the Rose network; advanced data analytics and reporting; and overall care coordination improvements to simplify patient population health management. The resulting health information exchange (HIE) will extend to the more than 500 physicians members of Rose Medical Group, Rose Medical Center and the patients they serve.

“By aggregating, standardizing and organizing clinical and financial data across an integrated delivery network, the platform we are developing will help our providers deliver the highest-quality patient care while fully readying themselves for the new standards in value-based medicine,” said Tracy Beranek, Rose Medical Group executive director. “We’re taking the ‘HIE’ concept well beyond simply orchestrating electronic patient data among various systems, with the ultimate goal of providing the highest quality, most cost-efficient healthcare in a patient-centered environment that delivers a shared, single view of every patient.”

Improving Data Accessibility to Streamline and Coordinate Care

Greenway’s solution for Rose will extend data liquidity — the ability to securely deliver the right information to the right person at the right time, in the right manner — in two important ways:

• The solution will bring data from disparate ambulatory and acute electronic health record (EHR) systems in the Rose Medical Center community into the Greenway cloud, giving providers a single view of patient information at the point of care. This will also enable a single sign-on portal, so patients can interact online with all providers for messaging, appointment requests, online bill payment, forms and more to maximize engagement and help patients take a greater role in managing their own health.
• The Greenway solution will also extend data liquidity to analytics and reporting based on consolidated patient data. This will enable Rose Medical Group physicians to actively participate in quality and coordinated care programs by giving them the information they need to better manage the health of their patient population.

The Importance of Network-Wide Data Liquidity

Greenway is the leader in the move toward EHR interoperability and data liquidity among disparate systems, reducing the need for costly point-to-point interfaces with a hub-based exchange that supports all industry standards and a single connection for an entire delivery network.

“Greenway’s long-term investment in interoperability and cloud computing have prepared us well to partner with Rose Medical Group for this important initiative,” said Greenway® President and Chief Executive Officer Tee Green. “We look forward to helping Rose Medical Group and Rose Medical Center go beyond simply building an HIE to creating the fully integrated community that providers, payers and patients all want and need. That is the future of healthcare delivery.”

The Greenway-Rose Medical Group project will consist of three phases. Phase one will organize and aggregate data among disparate systems into a consolidated view, standardized by the cloud-based platform. The resulting data liquidity is the basic building block for giving care providers access to more-complete patient data at the point of decision-making so they can better manage ongoing care, facilitate preventive care and reduce duplicative and costly care. Phase two will create the single sign-on portal for greater patient engagement as well as further reporting enhancements. The final phase will give care coordinators the ability to track and monitor population health through the integration of clinical guidelines for chronic disease management and the incorporation of collaborative care plans to more effectively manage patient care across the healthcare continuum.

About Greenway and PrimeSUITE

Greenway Medical Technologies (NYSE: GWAY) delivers smarter information solutions that improve the financial performance of healthcare providers and enable them to deliver smarter care. Greenway PrimeSUITE^® — the company’s certified, single-database electronic health record, practice management and interoperability solution platform — is complemented by an expanding array of integrated business and data services, including clinically driven revenue cycle management™ (RCM). Thousands of care providers across primary care and more than 30 specialties and sub-specialties use cloud-based or on-premise Greenway® solutions to improve outcomes in healthcare enterprises, physician practices, retail and other ambulatory clinics, and alternate care venues nationwide. For details, see greenwaymedical.com, Twitter, Facebook or YouTube.

About Rose Medical Group

Rose Medical Group is a multi-specialty, physician-hospital organization (PHO) affiliated with HCA-HealthONE Rose Medical Center. The primary goal of Rose Medical Group is to provide programs and services that allow its 500+ physician members to focus on the provision of high quality, efficient medical care to patients in a viable practice setting. In today’s ever-changing healthcare market, this includes the support of technology initiatives such as EHR adoption and HIE development. Rose Medical Center is a Denver institution and has been a 9th Avenue landmark for more than a half-century. The hospital has earned a reputation as Denver's "Baby Hospital" and a leader in women's and surgical services, orthopedics, total joint replacement and sports, internal, aesthetic and family medicine. Rose is honored to be recognized by several national organizations, including being rated as one of the nation’s Top 100 Hospitals by Truven Health Analytics, one of six hospitals recognized nationwide for Outstanding Nursing Quality by the American Nurses Association and being a Top Performer on Key Quality Measures by The Joint Commission.

Greenway Forward-Looking Statements

In addition to historical information, this press release includes certain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements include both implied and express statements regarding the Company’s financial condition, growth strategy, business development efforts, service offerings, and service delivery models. Such forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties and other factors that may cause the actual results, performance or achievements of the Company to differ materially from the historical results or from any results expressed or implied by such forward-looking statements. Risks that could affect the Company’s future performance include, but are not limited to, our ability to adapt to evolving technology and industry standards; our ability to implement our growth strategy; our ability to retain management and other qualified personnel; failure to prevent disruptions in service or damage to our third-party providers’ data centers; failure to avoid liability for the use of content we provide; accelerated transition to a subscription pricing model, which would reduce our near-term revenues; regulation of the healthcare information technology industry; our ability to ensure our solutions meet industry and government standards; failure to maintain adequate security measures for our customers’ confidential information and personal identifiable information and their patients’ protected health information; our ability to obtain new provider customers; failure of the HITECH Act and other incentive programs to be fully implemented or funded by the government; our ability to implement our strategic relationships as currently intended; failure to establish, protect or enforce our intellectual property; and restrictions in our credit facility and future indebtedness. Further information concerning these and other factors is included in the Company’s filings with the Securities and Exchange Commission, including the Company’s Annual Report on Form 10-K for the fiscal year ended June 30, 2012. The Company disclaims any obligation or duty to update or modify these forward-looking statements.

Greenway, the Greenway logo and PrimeSUITE are registered trademarks and the phrase “clinically driven revenue cycle management” is a trademark of Greenway Medical Technologies, Inc. Other product or company names are the property of their respective owners.