Health Gorilla Releases Marketplace 2.0 for Doctors

 

SUNNYVALE, CA., October 28, 2014 – Health GorillaTM, Inc., the first online healthcare marketplace to connect doctors and clinicians with over 9,000+ diagnostic labs and 35,000+ radiology centers, has announced today the release of Health Gorilla Marketplace 2.0.  Health Gorilla’s expanded marketplace adds many tens of thousands of vendors, seven new vendor categories and expanded support for physician medical groups such as Accountable Care Organizations (ACOs) and Independent Practice Associations (IPAs).

The marketplace was designed from the beginning to connect clinicians with diagnostic laboratories and radiology centers.  Now seven new vendor categories have been added to include:  doctors (providers), skilled nursing facilities, physical therapy, sleep centers, home health, urgent care centers and surgical centers. The Health Gorilla marketplace is also fully integrated with Health Gorilla Mobile app.  This enables doctors that are outside the office to use their iPad and iPhones to receive results, place orders and communicate with team members, peers and patients.

Health Gorilla’s healthcare marketplace greatly simplifies the workflow of placing diagnostic orders to the most appropriate vendors, enabling diagnostic information exchange between providers within the affiliated ACO/IPA, while reducing the risk of communication errors between doctors and their patients -- all within a fully HIPAA compliant secure environment. Health Gorilla messaging enables a physician to forward diagnostic test results, radiology images, admission and discharge summaries and other clinical documents to patients and care coordinators in a fully compliant manner.  Health Gorilla Mobile also supports the same functionality using Apple® iPhone® and iPad mini™.

Benefits of the Health Gorilla Marketplace 2.0 include the following:

•             Order diagnostic test in less time than it takes to use paper forms;

•             Receive results faster wherever you are;

•             Forward results to patients instantly;

•             Immediately refer or sync results with another doctor and send messages;

•             Eliminate error prone paper and fax processes;

•             Access to integrated mobile solution at no charge for doctors and their teams; and,

•             Privacy Assurance with HIPAA compliant and ONC modular certified MU2 solution.

“We have added support for affiliations to support Accountable Care Organizations (ACOs), Independent Practice Associations (IPAs) and their physician members," said Andre Zudin, Chief Technology Officer, Health Gorilla, Inc.  “This allows ACOs and IPAs to extend our marketplace to their entire roster of membership.  The benefits are compelling and include connectivity to any number of preferred vendors and full visibility to ordering patterns across the entire group.  Because of the EMR-agnostic nature of the marketplace, we see great adoption by physicians and staff. ACOs and IPAs can now benefit from this level of control, visibility and managed secure communications.  No other vendor can provide this benefit at anywhere near the extremely low cost and high efficiency of a marketplace.”

About Health Gorilla

Health Gorilla™ is a leader in digital health.  We are the first online healthcare marketplace to connect all doctors and clinicians with over 9,000+ diagnostic labs and 35,000+ radiology centers.  Doctors and their teams can instantly place orders, get results, and completely eliminate paper faxes. Uniquely, our HIPAA compliant and ONC modular certified MU2 solution is available immediately at absolutely no charge for doctors and clinicians.

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